David Carpenter
Yes, keywords still matter, and yes, you must continually research your keyword list, expand it and improve upon it. In fact, the success or failure of your entire marketing strategy is intrinsically tied to how well you research and use keywords...
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Brand building is a big deal. Forbes' "Why Brand Building Is Important" puts it this way: "Brands do better in tough times compared to unbranded products. Brands outlive product cycles ... No branding, no differentiation. No differentiation, no...
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Have you been struggling to find success with transitioning to an Inbound Marketing strategy? To understand the underlying reason some websites fail to attract and convert new visitors requires answers to several basic questions. Advancements to the...
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