David Carpenter
If you’ve ever done keyword research for search engine optimization (SEO), you know that the process can be complex. Sure there are some obvious choices, but those might also be the most competitive. Once you have a long list of potential keywords...
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It’s a common practice for businesses to separate their digital marketing tactics to target various strategies such as organic or paid search. But creating these silos can be less efficient, waste time, and even cost you more money in ads and...
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As COVID-19 has become a global pandemic and communities struggle to “flatten the curve,” many organizations are leveraging technologies like chatbots. Social distancing, remote work, and homeschooling are new challenges for many, and it’s no...
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