David Carpenter
Over the last few years marketers have reached a point where unfocused marketing campaigns are no longer effective. Instead, consumers want and expect hyper-personalized digital marketing messages, which have become scalable thanks to various...
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If you're about to embark on the journey to better integrate your website's functions, what do you need to know? HubSpot and Shopify are both powerful tools. They can yield insights about your business, focus your marketing efforts, and make...
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What's better than a conversation with your customers or a potential lead? Conversation can teach you so much about your customers and your products. It helps you refine your offerings, and it helps your leads discover more about your products,...
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