Results-Driven Digital Marketing Blog

Connection Model named to Drift List of Top 50 Conversational Marketers for 2019

Connection Model is proud to announce we have been named a Drift Top 50 Conversational Marketer for 2019. The recognition is for top companies who have fully adopted conversational marketing and are using it to help customers meet and exceed goals.

Could Your Digital Marketing Strategy Use a Chatbot?

If you're intimidated by the idea of using chatbots to grow your business, you're not alone. The idea of trusting a machine to do certain tasks generally done by humans can be unsettling.

Truthfully, though, robots aren't gearing up to take over the...

Conversational Marketing ROI: What Digital Marketers Should Know

As consumers have more choices and have become increasingly impatient, companies are focusing more on improving and personalizing the buyer's journey. This journey begins at the awareness stage and culminates when a consumer makes the decision to...