David Carpenter
As communication channels have evolved, one of the goals has been to remove obstacles. The Pony Express served a purpose, but no one liked waiting days or longer for a response. So, the telegraph was invented, but those messages took forever to...
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If your business is only focusing on bottom-line results, those figures are likely to be disappointing. Whether you like it or not, times have changed. Today, more than 4.62 billion people are active on social media, and some conversations might...
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There was a time when local businesses faced a host of challenges in growing their brand. Traditional advertising and word of mouth were a few of the options, and those print ads came at an outrageous cost. While there may still be obstacles, local...
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