Digital Marketing Blog from Connection Model, a nimble Digital Marketing Agency | David Carpenter (89)

How to Plan Your Digital Marketing Budget for the New Year

It's that time of year again. As we come to the end, if you haven't already, it is time to start planning your digital marketing budget for the new year. Forrester estimates that the average firm should allocate upwards of 50 percent of its... Read More

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Increase the Effectiveness of Your Content Marketing with Social Media

Do you think of content marketing as being separate from social media marketing? When you craft your inbound marketing strategy, do these two avenues of marketing fall into different buckets, so to speak?

In reality, both are important for an...

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Mobile Marketing Tools & Strategies

As its name implies, mobile marketing is aimed squarely at reaching mobile users with your marketing message. There are a number of reasons why mobile marketing is an essential part of your overall digital strategy. Consider these statistics:

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