Digital Marketing Blog from Connection Model, a nimble Digital Marketing Agency | David Carpenter (91)

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Rule #1 for Digital Marketing Analytics: Take Them Seriously

Every marketer has heard the mantra "To measure is to know". While that is true, measurement simply to know is largely useless. You measure, not just to know, but to act.

Data, Data Everywhere

Let's be real. The world is drowning in data. That is... Read More

Snapchat's IPO: How would it stack up to other recent tech giants?

With a valuation of $17.8 billion, Snapchat is one of the most valuable startups in the world. However, according to The Wall Street Journal, the company’s days as a unicorn could soon be numbered. The newspaper reports that Snap Inc., the recently...

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Blogs in Digital Marketing

Why Blogging Is an Important Part of Digital Marketing

What if there was one digital marketing strategy that would increase your leads by 67 percent, make it 13 times more likely that you would enjoy a positive ROI for your effort, and help you to receive 97 percent more links to your website? Would you... Read More