In digital marketing's infancy, email marketing served as a foundational piece of a marketer's overall strategy. However, email's early role in digital marketing does not mean that it is a time-worn form of marketing. Rather, its longevity can be...
Read MoreHere's today's digital marketing riddle: What form of digital marketing boosts SEO, increases audience engagement, and is projected to account for 80 percent of all web traffic by the year 2019? If you answered "video", give yourself a gold star....
Read MorePerhaps more than any other kind of marketing, digital marketing at its best is like a symphony of different notes played by different instruments at different intervals. By its nature, it is marketing across multiple platforms with multiple forms...
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Connection Model
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