Results-Driven Digital Marketing Blog

What Is Visual Search and Why You Should Care?

Despite the current chatter about "visual search," it's not something new. Visual search has been around for quite some time, but it's only recently that SEO experts are becoming more interested in its digital marketing potential.

So, what is a...

Google's MUM: What it is and What it Means for BERT

In May of last year, Google announced a new update called the Multitask Unified Model, or MUM. It has become the topic of interest for most SEO specialists and businesses today, as once again, the update will be the basis of every digital marketer’s...

Should I Use a Podcast To Promote My Business?

Remember the times when you were listening to a radio show and missed one part of it? There's no way to return and re-listen unless you ask the radio hosts themselves. Thankfully, with the advent of podcasts, this isn’t the case anymore.