David Carpenter
Does your business prefer to take the tried-and-true path or to forge a new one? For retailers, choosing an online platform that provides the best customer experience is key to business success; however, it can be difficult to decide between a...
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Consumer behavior has evolved. People have much more control over the content with which they engage, and the media they use to make connections with brands. While consumers want simple, and instant, access to products and services, they want this...
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Your digital marketing campaign is meant to achieve one ultimate goal: to drive conversions. While it should be engaging and provide a valuable experience for visitors, it won’t do you much good if no one buys anything, so conversions are one of the...
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