Results-Driven Digital Marketing Blog

What Are Google's Local Service Ads (LSAs) and Why Do You Need Them?

If you’ve ever needed to hire a locksmith, an electrician, a lawyer, or a car repair company, you know that these are time-sensitive requests. Not only that, you don’t want to trust any of these jobs to just any local business. You need someone you...

4 Ways Marketing Has Changed Since COVID-19 and 3 Ways It Hasn't

As the U.S. coronavirus and economic situation continue to worsen, brands are taking a closer look at their marketing strategies. Specifically, should businesses continue to advertise (yes), and what is the best way to connect with consumers?

Based...

How to Make Organic Search and Paid Search Play Well Together

It’s a common practice for businesses to separate their digital marketing tactics to target various strategies such as organic or paid search. But creating these silos can be less efficient, waste time, and even cost you more money in ads and...