Results-Driven Digital Marketing Blog

The UX Will Become a Google Ranking Factor in 2021 - Are You Ready?

Google announced in 2020 that it would be introducing a new ranking algorithm in the coming year. The search engine regularly changes how it ranks websites, so this likely didn’t come as a shock. What is surprising is that Google is planning to give...

How to Use Header Tags and H1 Tags Effectively for SEO

Have you ever read a piece of content on the web that was just a wall of words? If you’re like the majority of people, it wasn’t a fun experience, and you might even have abandoned the website to find something else.

Headings (h1 vs h2) are critical...

How to Find and Use the Right Keywords for Digital Content

If your business website ranks highly in the search engines, you’re golden. If it doesn’t, you’ll need to dedicate some significant digital marketing resources to search engine optimization (SEO). A big part of this involves keyword research and...