David Carpenter
Digital public relations (PR) have evolved drastically over the past few years. Press releases are now considered old school, and you need to adopt new strategies to maintain credibility in a competitive landscape. You’ll need to use a blend of...
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Search engine optimization, or SEO, is a critical aspect of digital marketing. It improves your visibility in search engine results pages (SERPs). One important aspect of SEO is phrasing keywords based on what users are looking for. This concept is...
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Off-page SEO is among the most impactful in search engine optimization. This domain refers to all activities outside of your website that affect your search engine rankings. Mastering this area is hard and unpredictable, especially when it comes to...
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