David Carpenter
Call To Action (CTA) buttons are kind of like the marriage proposal: the success or failure of everything you do (or don't do) leading up to that point hinges on the critical moment when the answer is either "yes" or "no". All of the online and...
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SEO (search engine optimization) is always changing, and just like Facebook updates its algorithm nearly every other week, search engines also have algorithms to update and adapt. As content marketing continues to become a more and more prevalent...
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Inbound marketing is still somewhat of a mystery for some companies. These companies have been slow to respond, slow to adjust to today’s customer, and they’re simply unable to understand how a strong online presence leads to business growth....
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