David Carpenter
There's certainly an overwhelming amount of media coverage in the week leading up to the Super Bowl, but how do the teams fare on a media comparison... specifically speaking, how do the teams and their respective fan bases compare in terms of sheer...
Here's an excerpt and Infographic from a fascinating study that was done to test the response -- by 14 major brands -- to individual customer service messages via Twitter. I found it intriguing, and thought we'd share it here on our blog. -DC
Most companies now look at social media as a key part of their marketing and overall business strategies, according to new research by Econsultancy and Adobe.
