Experienced Marketing Professionals
The Digital Strategists that make up Connection Model have broad direct, digital and brand marketing experience, on the client and agency side.
Recently there has been a focus primarily on improving web experiences, capitalizing on search marketing, harnessing the power of social media and exploring the measurement and optimziation for online word of mouth.
The team has provided professional services, consulting and go-to-market strategies for blue chip companies including Cisco, Nortel, Motorola, IBM, Xerox, Microsoft, ADP, fast moving Software-as-a-Service (SaaS) companies like Tealeaf, Prolifiq Software and RightNow Technologies, and important not-for-profit organizations like United Way and World Vision.
The team's Microsoft experience alone includes building out a through partner online lead generation program for Microsoft Dynamics, creation of a competitive intelligence research program for Microsoft Office Live Workspace, creating a complete lifecycle marketing program for Microsoft SPOT technology (SmartWatch), and leading an initiative to re-launch Microsoft Dynamics CRM internally.
Who Trusts Connection Model?
Many people ask, "Who do you serve?" and "What kind of business uses a Digital Marketing Agency like Connection Model?"
The answer: The commonality between clients has more to do with a desire to grow the business and a willingness to tap external expertise than any one vertical market or size of company.
Active Connection Model clients include:
- A top 50 US Exporter
- A Fortune 25 in the Healthcare Industry
- A major Insurance company
- A high-profile manufacturing firm
- A medical practice with multiple locations
- A leader in Sales Training, Coaching and Consulting
- A niche manufacturing company focused on the youth market
- Several Cloud-based software companies
In addition to the current roster of active clients, Connection Model principals have served the following blue-chip and Enterprise clients with effective lead generation programs:
- Cisco
- Microsoft
- Nortel
- GE
- RightNow Technologies
- AAA
- The Hartford